Monthly Operations Summary FY2013 (January 2014)

Business Report

more


Non-consolidated net sales of existing stores were 99.6% of the same period last year.

 

Total sales at all stores in January 2014 amounted to 160,383 million yen, 99.9% of the same period last year. Consolidated net sales of existing stores were 99.2% of the same period last year. Average daily sales per store (all stores) amounted to 494 thousand yen. The average number of customers per store (existing stores) was 779, 100.1% of the same period last year. The average spending per customer (existing stores) was 593 yen, 99.1% of the same period last year.

 

As for the month of January, the growth rate of existing store sales (non-consolidated) has dropped by 0.4%. This was mainly due to the continued decline in the sales of cigarettes and the negative repercussions from extremely favorable ticket sales in the same month last year. The sales of existing stores (non-consolidated) excluding the impact of cigarette and ticket sales exceeded the amount in the previous year. In addition, gross profit margin of total sales of existing stores has improved in line with our estimate, due to more emphasis on value-added products and the expansion of the over-the-counter fast food with high gross profit margin.

 

Existing store sales by merchandise category were as follows:

 

Sales of over-the-counter fast food category substantially exceeded the amount in the previous year. This was due to high sales of in-store prepared foods, authentic freshly-brewed coffee, MACHI café and Chinese steamed buns.

 

Sales of sandwiches and other chilled bakery items significantly exceeded the amount in the previous year, led by sales of wheat bran sandwich series developed for health-conscious customers such as the newly launched “Branburger,”-a cheeseburger made with wheat bran bread.

 

The delicatessen category significantly exceeded the previous year’s amount. In particular, prepared food categories recorded significant year-on-year growth led by expansion of the customer base.

 

Sales of daily delivered foods, canned/bottled foods, and frozen meals exceeded the amount in the previous year, driven by sales strategy targeting female and senior customers.

 

High quality ice cream “UCHI café KiSS” led the growth in sales of the ice cream category.

 

Sales of cigarettes were still weak and it negatively impacted net sales of existing stores by around 1.5% points year on year.

 

The ticket sales were considerably below the amount of the same month in the previous year. It was due to the repercussions from the favorable ticket sales in the same month of the previous year, when we had significant amount of ticket sales due to several large-scale entertainment events.

 

As of January 31, 2014, the Lawson Group had 11,609 stores in Japan, including 106 NATURAL LAWSON stores and 1,213 LAWSON STORE100 stores.

 

Existing store sales of Ninety-nine Plus, Inc. amounted to 95.9% of the same period last year (number of customers: 96.5%; spending per customer: 99.4%). In January, Ninety-nine Plus, Inc. opened 1 store and closed 2 stores.

 

To expand the customer base, Lawson has promoted "Miffy campaign" since November 26, 2013 till February 24, 2014.

BACK NUMBER

PAGE TOP