Monthly Operations Summary FY2013 (September 2013)

Business Report


Total sales at all stores in September 2013 amounted to 166,932 million yen, 100.3% of the same period last year. Consolidated net sales of existing stores were 97.9% of the same period last year. Average daily sales per store (all stores) amounted to 524 thousand yen. The average number of customers per store (existing stores) was 887,96.8% of the same period last year. The average spending per customer (existing stores) was 566 yen, 101.2% of the same period last year.


In September, weather conditions such as heavy rain caused by an autumnal rain front and two typhoons had a negative impact, but existing store sales (non-consolidated) excluding the impact of cigarette sales which are in a medium-term downtrend, were 100% of the same period last year.


Existing store sales by merchandise category were as follows:


Sales in the over-the-counter fast food category significantly exceeded the amount in the previous year, thanks to favorable sales of in-store prepared foods, freshly-brewed coffee, MACHI café and Japanese Oden hot pot.


Sales of sandwiches and other chilled bakery items significantly exceeded the amount in the previous year, led by sales of new products such as bran sandwich developed for health-conscious customers.


The delicatessen category exceeded the previous year’s amount. In particular, prepared food categories recorded significant year-on-year growth led by expansion of the customer base led by strategy targeting female and senior customers.


Sales of daily delivered foods, condiments, and canned/bottled foods exceeded the amount in the previous year. Sales in these categories increased in line with the expansion of for female and senior customer base.


Sales in the beverages category and ice cream sales were lower than a year earlier, as weather factors had a negative impact.



Sales of cigarettes were slightly worse than the year-on-year trend in the last month. This negatively impacted net sales of existing stores by 2% points year on year.


On October 8, Lawson announced its strategic direction to offer products and services that focus more on supporting healthy lives of people in our communities. This will be a next-generation convenience store model to further drive our business.

Over the medium-term, as the proportion of females and seniors in the customer base of convenience stores will increase, Lawson will support customers’ healthy lives through the launch of OTC drugs and specialized health products as well as health management services for Ponta members.


As of September 30, 2013, the Lawson Group had 11,455 stores in Japan, including 108 NATURAL LAWSON stores and 1,208 LAWSON STORE100 stores.


Existing store sales of Ninety-nine Plus, Inc. amounted to 93.6% of the same period last year (number of customers: 92.1%; spending per customer: 101.6%). In May, Ninety-nine Plus, Inc. opened 3 stores and closed no store.


Lawson is promoting "The Autumn Rirrakuma Fair," from September 3, 2013 to November 18, 2013.